01 Aug What is your general approach to assessing th
What is your general approach to assessing the performance of your organization or work unit? What are the critical drivers of your organization’s or work unit’s performance?
In General the performance is assess based on Brand Positioning, Market Share, Customer Satisfaction Index and Financial viability. The critical drivers are measured using specific KPI’s under each segments.
2 How does your organization monitor changes taking place in your operating environment? Who is responsible for tracking changes in the external environment and how is this information shared internally? Please describe this process.
We monitor changes in operating environment in the following areas
A) Administrative / legal
B) Political
C) Social and Cultural
D) Technological
E) New Trends
F) Competition
Management / Head of each departments and Sales Managers are responsible to track the changes in external environment.
Information is shared and discussed during Weekly Meetings and Reports.
3 In what ways has the operating environment shifted over the past 5 years? What has been the biggest change(s) in the external environment? On a scale of 1 to 10, how would you rate the degree of uncertainty in the external environment?
Last Five year, changes have been very rapid specially in Retail Sector. Technology and Competition has brought in biggest changes in external environment. Omni Channel retailing has brought seamless approach to consumer thru all available channels. From brick-and-mortar retailing to brick and Click. Traditional store have become extension of the supply chain in which purchase may be made in store but pre researched thru all available channels of communication.
Uncertainty in External environment: What has worked earlier may not be any more relevant due to constant changes in external environment. Risk Management pays a vital role. Some key high risk area are….
a) Geo political instability
b) Changing consumer demand
c) Increase Volatility of exchange rates
d) Cyber security attacks
e) Volatile oil price
4 How does this information inform your unit’s operations? What do you do with this information? As a result of changes in the external environment, which of the following organizational changes (if any) have been initiated:
a. Organization structure and/or the nature of reporting relationships.
b. The way that jobs are designed; the desired performance outcomes of jobs (efficiency versus creativity/innovation)
c. The way you go about attracting the best employees and motivating/retaining
current employees.
d. The way you lead and manage people and teams; the primary leadership
competencies/skills that are critical for success.
Being proactive to external environment changes
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