14 Dec Please rely only on the information provided in the case to answer the following questions. Do not use external sources or
Redundancies, tangential information, wordy sentences, and disorganized discussions will detract from the quality of your argument. Lifting phrases or passages from the text is plagiarism; please paraphrase any information you use carefully.
QUESTION 1: Why does the airline industry rely so heavily on alliances? What benefits and challenges occur based on such alliances?
QUESTION 2: What was the impact of the pandemic on Star Alliance? What steps did alliance members take to deal with the impacts to airline ridership?
QUESTION 3: Please prepare a brief summary of the case. Write your summary as if you were going to explain the case to a colleague who has not read it and is not aware of any of the issues it covers. Include only the information necessary to understand what you believe are the core challenge(s) Star Alliance faces in the situation described in the case. Do not write more than 250 words for your summary.
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