Step 1:
1. Select a product or service of interest  or you think would be
saleable. ( Instacart)
2. Select a country where you want to market and sell this product (Democratic Republic of Congo)
3. Justify your choice of product and country. This would be based on an
initial basic research that you conclude will not be a waste of your time

Step 2
1. Identify the regulations, conventions, policies, standards, IPR,
accrediting agencies regulations &/or standards, etc. that apply to the
product or service and its industry.
2. Review similar products or services of companies that may have tried
had success or failures introducing their adapted products to your
target market.
3. Indicate the steps you went through to justify your choice of product
or service and country.

Step 3 Identify the adaptations that are needed to enter target
market:
1. Identify any emerging topics, processes, trends, updates, technology
in each stage such as the application of new and innovating
technologies that may aid in your product or service adaptation for
your marketplace (e.g. AI, new international trade rules, etc.)
2. Describe product liability legislation of international markets, and the
related risks and mitigation strategies to consider when producing
goods for the global market.

Step 4 Create product or service adaptation plan for the global
marketplace
With all the information you have researched, collected and analysed
indicate:
1. Apply your course learning to this step.
2. Using the stages of product development and adaptation or the service
development cycle illustrate how you would advise the company to
adapt their product or service for the target market.
3. What strategies would you use to ensure your adapted goods or
service will be able to access the target global market smoothly
4. How would you use international regulations, policies, standards, etc.
to leverage your company’s adapted product or service in the target
market?
5. What are the risks associated with adaptation plan and what risk
mitigation strategies will be employed.
6. Indicate how any of the these can be assimilated into your company’s
adaptation process or market entry strategiesStep 3 Identify the adaptations that are needed to enter target
market:
1. Identify any emerging topics, processes, trends, updates, technology
in each stage such as the application of new and innovating
technologies that may aid in your product or service adaptation for
your marketplace (e.g. AI, new international trade rules, etc.)
2. Describe product liability legislation of international markets, and the
related risks and mitigation strategies to consider when producing
goods for the global market.