13 Apr As the Team Leader managing the export strategy for your product or service, research your selected foreign region and share a brief synopsis of your research with the following hig
As the Team Leader managing the export strategy for your product or service, research your selected foreign region and share a brief synopsis of your research with the following highlights. Note that this research may be applicable to your final paper:
· What are the unique characteristics of the four P’s (product, price, place, promotion) in your selected foreign target market?
· Does your target market have niche markets inside of the target market that will provide additional marketing opportunities?
· Share examples of marketing of a similar product or service in your selected foreign market and describe the four P’s.
· Find and share an example of a marketing error in your foreign market and describe how you will ensure your team does not face similar challenges.
· Find and share an example of a global or international marketing campaign that utilizes corporate social responsibility (CSR) to promote the global image of the global firm.
Your initial response should be a minimum of 200 words. Students learn to assess the perspectives of several scholars.
Use the information below to assist in your response.
Research Partners Information
Dr. Doe and I will be setting up a device/ machine that will be utilized in hospitals/clinical
settings for patients in Progressive Care and Intensive Care status. The device will keep track of
how often patients are turned and assist in the turning of those patients from one side to the next
to prevent bedsores, and wounds from occurring in patients.
My research partner is a Mayo Clinic Medical Doctor who would like to remain anonymous, so I
will use the name John Doe for this report. John Doe is in London, England. John Doe is
currently A proud Southeast London native, the practice chair and associate medical director at
Mayo Clinic Healthcare located in London, and an assistant professor of medicine at Mayo
Clinic in the U.S. John Doe is interested in evidence-based medicine and the implementation of
technology within general medical care. Dr. Doe undertook their medical school training at
Guy's & St Thomas' Medical School (now part of King's College London). They subsequently
completed an Internal Medicine residency program at Case Western Reserve University in the
United States. Upon returning to the U.K., they joined a busy South East London GP practice.
After 15 years at the practice, they joined Mayo Clinic Healthcare in London. They have also
completed additional training in diabetes care from Warwick University and Aviation Medicine
training from Kings College London. Dr. Doe is licensed to practice medicine in the U.K. and
the U.S.
Research Activities
• Medical regulation and medical practitioner well-being
Honors
• BS (Hons) Immunology • Certificate in Diabetes Care (Distinction) • Member of the Royal College of General Practitioners (MRCGP) (Distinction)
Professional Memberships
• Fellow of the American College of Physicians (FACP) • Member of the Royal College of General Practitioners (MRCGP) • Member of The Royal Society of Medicine • Member of the British Medical Association • Member of the Primary Care Diabetes Society • Member of the Association for Medical Education in Europe
John is currently a primary care advisor to the Care Quality Commission, an examiner for the
General Medical Council, and a member of the Joint Formulary Committee, British National
Formulary. John previously served on the National Institute for Clinical Excellence Diagnostics
Committee.
I know Dr. Doe relatively well from our work collaborations in the U.S. and virtually while they
reside in London. When I reached out about assisting with my class study, they were happy to
help me. I do not know today what new service I would like to focus on specifically, but it will
involve a new service for Mayo Clinic in London. I have a call scheduled on Monday with Dr.
Doe to discuss ideas further, and I will have a solid idea by next week. Dr. John Doe is eager to
assist me with some ideas, and I look forward to further discussion and utilizing their medical
expertise during this class.
John Doe wanted me to share their statement with the class:
"My expertise is in general medicine, and I take pride in utilizing my interpretive skills to define
and address an individual patient’s concerns. I'm committed to providing high quality, patient-
centered care that blends clinical practice, education, and research," – Dr. John Doe.
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