Chat with us, powered by LiveChat Delta Airlines seek insights into factors that improve customer experiences. Read Analyze Data in Excel? Actions and examine customer satisfaction factors on Customer Survey Data Downlo | Wridemy

## 08 Sep Delta Airlines seek insights into factors that improve customer experiences. Read Analyze Data in Excel? Actions and examine customer satisfaction factors on Customer Survey Data Downlo

Delta Airlines seek insights into factors that improve customer experiences. Read Analyze Data in Excel

Actions and examine customer satisfaction factors on Customer Survey Data Download Customer Survey Data. Investigate whether flight class influences seat comfort ratings by using the pivot table and chart.

• Screenshot and upload the pivot chart and the pivot table of "average" seat comfort ratings (output) by flight class (input).
• Interpret the results (100 words)

1

Analyze Data in Excel Convert words to numerical values

1. Select the column ‘Gender.’ Convert a text categorical variable

to a numerical variable. Click “Find & Select” – “Replace” in the

“Home” tab.

2. Replace “Female” with “1” (the person ‘is’ female) – Click

“Replace All.”

2

3. Replace “Male” with “0” (the person ‘is not’ female) – Click

“Replace All.”

You have a numeric categorical variable for ‘Gender’ – 1 =

Female and 0 = Male.

3

Calculate the “mean (average)”

1. Tab on the empty cell at the bottom of the column ‘Gender.’

Get the average of gender (1 = female) – the percentage of female

respondents.

2. Type “=AVERAGE(C1:C105)” to get the average value of cells

C1 ~ C105. Click the ‘Enter key.’ You get an average value of

‘0.625.’ 62.5% of the survey respondents are female.

4

Create pivot charts and tables

1. Click ‘Insert’ – ‘Pivot Chart’ – ‘Pivot Chart & Pivot Table.’

2. Excel selects the whole data range automatically. Make sure

not to tap on the column when you perform step 1. Click “Ok.”

5

3. Excel generates an application you can use to create pivot

tables and charts on a new tab. You can see the list of variables

4. Select the input variable first, then the output variable. For

example, to get an average seat comfort rating (output) by flight

class (input), select “Class” and then select “Seat comfort.”

6

Initially, the output variables are the sum of values by default

setting. To change the output variables to the average value –

Click the output variable “Sum of Seat comfort” in the “Values”

tab on your bottom right. Click “Value Field Settings.”

Click on “Average” to change the setting from “Sum” to

“Average.” Click “Ok.”

7

You have the pivot table and chart of average seat comfort

ratings by flight class.

Business class customers give an average of 4.04 out of 5 for

seat comfort ratings. Economy class customers give an average

of 3.41. Economy plus customers give an average of 3.57.

Are business class seats more comfortable than economy class

seats?

,

id Gender Customer Type Age Type of Travel Class Flight Distance Inflight wifi service Departure/Arrival time convenient Ease of Online booking Gate location Food and drink Online boarding Seat comfort Inflight entertainment On-board service Leg room service Baggage handling Checkin service Inflight service Cleanliness Departure Delay in Minutes Arrival Delay in Minutes satisfaction
0 19556 Female Loyal Customer 52 Business travel Eco 160 5 4 3 4 3 4 3 5 5 5 5 2 5 5 50 44 satisfied
1 90035 Female Loyal Customer 36 Business travel Business 2863 1 1 3 1 5 4 5 4 4 4 4 3 4 5 0 0 satisfied
2 12360 Male disloyal Customer 20 Business travel Eco 192 2 0 2 4 2 2 2 2 4 1 3 2 2 2 0 0 neutral or dissatisfied
3 77959 Male Loyal Customer 44 Business travel Business 3377 0 0 0 2 3 4 4 1 1 1 1 3 1 4 0 6 satisfied
4 36875 Female Loyal Customer 49 Business travel Eco 1182 2 3 4 3 4 1 2 2 2 2 2 4 2 4 0 20 satisfied
5 39177 Male Loyal Customer 16 Business travel Eco 311 3 3 3 3 5 5 3 5 4 3 1 1 2 5 0 0 satisfied
6 79433 Female Loyal Customer 77 Business travel Business 3987 5 5 5 5 3 5 5 5 5 5 5 4 5 3 0 0 satisfied
7 97286 Female Loyal Customer 43 Business travel Business 2556 2 2 2 2 4 4 5 4 4 4 4 5 4 3 77 65 satisfied
8 27508 Male Loyal Customer 47 Business travel Eco 556 5 2 2 2 5 5 5 5 2 2 5 3 3 5 1 0 satisfied
9 62482 Female Loyal Customer 46 Business travel Business 1744 2 2 2 2 3 4 4 4 4 4 4 5 4 4 28 14 satisfied
10 47583 Female Loyal Customer 47 Business travel Eco 1235 4 1 1 1 5 1 5 3 3 4 3 1 3 4 29 19 satisfied
11 115550 Female Loyal Customer 33 Business travel Business 325 2 5 5 5 1 3 4 2 2 2 2 3 2 4 18 7 neutral or dissatisfied
12 119987 Female Loyal Customer 46 Business travel Business 1009 5 5 5 5 4 5 5 5 5 5 5 5 5 3 0 0 satisfied
13 42141 Female Loyal Customer 60 Business travel Business 451 1 1 4 1 5 5 4 5 5 5 5 3 5 5 117 113 satisfied
14 2274 Female Loyal Customer 52 Business travel Business 925 2 2 2 2 5 5 4 4 4 4 4 3 4 5 10 0 satisfied
15 22470 Male Loyal Customer 50 Personal Travel Eco 83 3 4 0 3 2 0 2 2 4 2 4 4 5 2 5 2 neutral or dissatisfied
16 124915 Female Loyal Customer 31 Business travel Eco 728 2 5 5 5 2 2 2 2 4 3 3 4 3 2 2 0 neutral or dissatisfied
17 17836 Male Loyal Customer 52 Personal Travel Eco Plus 1075 5 4 5 3 4 5 4 4 3 5 5 4 5 4 0 0 satisfied
18 76872 Female Loyal Customer 43 Personal Travel Eco 1927 3 4 3 1 4 4 5 5 5 3 5 4 5 3 0 0 neutral or dissatisfied
19 64287 Female Loyal Customer 50 Business travel Business 3799 5 5 5 5 4 5 4 4 4 5 4 5 4 5 8 0 satisfied
20 63995 Male Loyal Customer 60 Business travel Business 612 4 4 4 4 2 4 5 5 5 5 5 5 5 5 21 49 satisfied
21 75855 Male Loyal Customer 43 Personal Travel Eco 1437 3 4 3 4 2 3 2 2 4 2 4 4 5 2 0 0 neutral or dissatisfied
22 106181 Male Loyal Customer 55 Personal Travel Eco 302 1 2 4 3 4 4 4 4 1 3 2 4 3 4 0 0 neutral or dissatisfied
23 44304 Male Loyal Customer 25 Business travel Business 1428 4 4 4 4 4 4 4 4 1 5 3 1 5 4 0 0 satisfied
24 82602 Female disloyal Customer 30 Business travel Eco 528 4 3 5 3 2 5 2 2 3 2 3 4 4 2 0 0 neutral or dissatisfied
25 7823 Male Loyal Customer 62 Personal Travel Eco 710 3 5 3 4 2 3 2 2 3 5 5 4 4 2 0 0 neutral or dissatisfied
26 127781 Male Loyal Customer 24 Business travel Business 3680 4 1 4 4 2 2 2 2 5 5 5 5 4 2 0 0 satisfied
27 34501 Female Loyal Customer 22 Business travel Eco 1521 4 1 1 1 4 4 4 4 1 4 1 1 5 4 3 13 satisfied
28 121658 Male Loyal Customer 44 Business travel Business 1543 3 5 3 3 5 4 5 5 5 5 5 5 5 5 0 0 satisfied
29 20219 Male Loyal Customer 51 Business travel Eco 235 4 3 3 3 4 4 4 4 3 2 3 3 4 4 0 0 neutral or dissatisfied
30 67551 Male Loyal Customer 43 Personal Travel Business 1235 1 5 1 1 1 1 4 3 3 1 5 4 3 5 0 0 neutral or dissatisfied
31 48994 Female Loyal Customer 56 Business travel Eco 308 2 3 3 3 5 2 5 2 2 2 2 2 2 2 0 0 satisfied
32 70811 Male disloyal Customer 41 Business travel Eco 624 2 3 2 4 5 2 5 5 4 3 3 1 4 5 0 0 neutral or dissatisfied
33 75241 Male Loyal Customer 22 Personal Travel Eco 1846 4 5 4 4 5 4 5 5 5 4 4 4 4 5 40 68 neutral or dissatisfied</t

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