24 Jul Communication Audit Presentation (30 points) Outcomes 2 and 4
Communication Audit Presentation (30 points) Outcomes 2 and 4 What are the communication challenges organizations face today? Once they are identified, how does an organization overcome these challenges and improve their communication flow? In this three-part assignment, you will first conduct a communication audit to assess organizational communication within an organization of your choice. A communication audit is a method of research that reveals how your stakeholders view your organization’s communication methods and effectiveness. We will provide you with a survey (below) that you will use to measure this perception, and you will administer it in your organization.You will then analyze and synthesize the results of the data obtained from your audit efforts andselect one critical communication challenge in your organization, conduct research and developsuggestions for addressing that specific communication challenge. Last, you will present theresult of your audit, your research, and suggestions for improvement in a presentation. Your goals:Administer the communication audit in your organization. This should be an organizationyou work for or have access to such as a school or church organization. Analyze and synthesize the results of the data from the communication audit.Based on the communication audit identify one critical communication challenge thatneeds to be addressed within your organization.Create and deliver a presentation that provides the results of your audit with suggestionsfor improvement based on the data obtained from the audit and the literature onorganizational communication.Directions: Assume you are the Director of Human Resources at your chosen organization. You are taskedwith conducting a communication audit and presenting the results to leadership. Your goal inconducting the communication audit is to identify one main communication challenge within anorganization that needs to be addressed.You will complete the following tasks:Conduct a communication audit using the Communication Audit Survey located below. In orderto obtain valid results, you want to survey between 8 to 10 people.You may print out the survey and distribute it in person for completion, or you may administer itonline, for example, using SurveyMonkey or Google Form.The survey includes questions that tap six different areas of organizational communication: (1)Receiving information from others, (2) Sending information to others, (3) Following up oninformation, (4) Sources of information, (5) Timeliness of information, and (6) Channels ofcommunication. Within these six areas of organizational communication, identify one majorissue in one area to address based on the responses from the survey. Finally, research the scholarly literature for recommendations about how the organization canaddress this issue.Format:Communicate the results of the Communication Audit by developing a presentation, using APAformat. Include a title slide with your project title (e.g., ‘Communication Audit’), theorganization’s name, your name, class, instructor, and date.Present an introduction that describes your research methodology and provides details of thesurvey administration, response rate, and characteristics of the survey population. Develop aprofessionally-written narrative in which you describe the data using appropriate tables, charts,and graphs. Include a detailed analysis followed by a summary of your findings, using theexample in the ‘Collecting and Analyzing Data’ file in the content area. Identify the topcommunication challenge from your survey, and present your recommendations to strengthenthis communication challenge, based on the scholarly literature. In the appendix, present thesurvey questions and the number of responses for each question.Your presentation should be professional and creative. Adding audio and/or visual elements onthe slides is highly recommended. Text should be the proper size for viewing during apresentation. Your presentation will need title and citation slides. You must have a minimum of3 reliable sources in your citations. Use APA format for the in-text citations you use to supportyour arguments. Don’t forget to check your spelling! As a friendly reminder, all words must be yours and your own typing. You may not copy text directly from a source.You may use presentation software of your choice. Examples include (but are not limitedto):Powerpoint Powerpoint with audio recording Animot0 Google Docs- presentation GoAnimate PreziPLEASE NOTE: Your presentation software should not incur any costs. You are responsiblefor understanding how to use the software. You will need to submit your work in a format thatcan be easily opened by your colleagues and the instructor.** Be sure to review the rubric for grading criteria before you begin working on and submittingthis assignment**Format:Communicate the results of the Communication Audit by developing a presentation,usingAPA format. Include a titleslide with your project title (e.g., ‘Communication Audit’), theorganization’s name, your name, class, instructor, and date.Present an introduction that describes your research methodology, providing details of thesurvey administration, response rate, and characteristics of the survey population. Clearly presenta narrative to describe the data using appropriate tables, charts, and graphs. Include a detailedanalysisfollowed by your findings. Identify the top communication challenge from your survey,and present your recommendations to strengthen this communication challenge, based on thescholarly literature. In the appendix, present the survey questions and the number of responsesfor each question. Your presentation should be professional and creative. Adding audioand/orvisual elementsonthe slides is highly recommended. Text should be the proper size for viewing during apresentation.Your presentation will need title and citation slides. You must have a minimum of3 reliable sources in your citations. Use APA format for your citations.Don’t forget to checkyour spelling!As a friendly reminder, all words must be yours and your own typing. You maynot copy text directly from a source.You may use presentation software of your choice. Examples include (but are not limited to):PowerpointPowerpoint with audiorecordingAnimot0Google Docs- presentationGoAnimatePreziYour presentation software should not incur any costs. You are responsible for understanding how to use the software. You will need to submit your work in a format that can be easily opened by your colleagues and the instructor
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