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38368Two Assignments on one page

Assignment one
Essay Assignment 3
Students will type a one page essay distinguishing the evolution of the body image as it relates to the chapters in this lesson. Please include image references. What is significant about the perception of the figure as our cultures evolve? Answers should be a minimum of 250 words. Include works cited page in MLA format. (Assignment time expectation: 2-3 hours)

Assignment 2 is for Entrepreneur class.
We will use this case study as a Discussion Board. Post you answers to the questions and then participate in the Discussion

Pillow Pets-A New Business

Launching a Business: Pillow Pets

“If you like what you do, then life is a whole lot easier for you and for those around you.” According to Jennifer and Clint Telfer, this is the key to success as an entrepreneur. Beginning with an idea and using $50,000 from credit cards, the Telfers launched the company CJ Products with the featured line of Pillow Pets. The idea began as Jennifer watched her son patting down his stuffed animal to use it as a pillow. Since that humble beginning, the company has grown tremendously; that growth includes a successful Web site and licensing agreements with Major League Baseball, the NCAA, and Disney.

Jennifer cites two mistakes she made early on as an entrepreneur: (1) they tried to grow the business too quickly; and (2) they used a less than quality manufacturer. These two errors were costly, and it took the Telfers a year and a half to recover their losses. Since those early setbacks, the Telfers and Pillow Pets have never looked back. Today, the company has reached $7.5 million in sales with over 15 million units sold in the past year and projected sales even better in the coming year.

Part of the Telfers’ success stems from their many years as salespeople in retail markets. Success as an entrepreneur requires a passion for what you do, action orientation, self-discipline, and high energy levels.

Small businesses are the backbone of the U.S. economy with more than 2 million currently operating, and over 750,000 new businesses starting up each year. Small businesses are responsible for over 75% of all jobs in the United States. In fact, small businesses generate over 50% of the U.S. GDP annually. And over 80% of all Americans began their first job with a small business. Many of today’s large businesses such as Avon, Ford, DuPont, WalMart, Kodak, and Amazon.com all started as small entrepreneurial ventures. Do you have what it takes to be a successful entrepreneur? While self-discipline and high energy are essential, you must have a passion for what you want to do.

Questions

1. How does the notion of taking an existing idea and making it better relate to the successful launch of Pillow Pets?

2. There are several types of entrepreneurship. What are they and which type describes CJ Products?

3. How did the Telfers finance their start-up? Did they rely on bank financing or venture capital?

(for Assignment 2, answer the questions separately please. Don’t answer all the questions in one paragraph) 🙂
Thank you.

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